Google's SEO Starter Guide

Google's Search Engine Optimisation (SEO) Start Guide
is a great introduction to optimising your website to rank well in their search engine.

It includes best practice advice such as:

  • the importance of unique, accurate page titles
  • using the "description" metadata tag
  • how your URLs and navigation effect search
  • how to optimise your website content (text, links and images)
  • understanding how Google reads your site
  • SEO for mobile phones
  • how to promote and analysis your website.
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